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Open Preview See a Problem? Study skills and examination technique are supported by common-sense advice from the examiners, and there are guided opportunities to practise typical examination questions. Review quote An excellent and dependable resource for students of IGCSE which makes the subject bussiness interesting and easy to learn.
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Any item with “FREE Shipping” label on the search and the product detail page is eligible and contributes to your free shipping order minimum. Table of contents Introduction Section 1 Understanding business activity 1 Business activity 2 Classification of businesses 3 Enterprise, business growth and size 4 Types of business organisation 5 Business objectives and stakeholder objectives Case study Paper 2 style Section 2 People in business 6 Motivating workers 7 Organisation and management 8 Recruitment, selection and training of employees 9 Internal and external communication Case study Paper 2 style Section 3 Marketing 10 Marketing, competition and the customer 11 Market research 12 The marketing mix: Let us wish you a happy birthday!
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Visit our Beautiful Books page and find lovely books for kids, photography lovers and more. Table of contents Bkrrington purpose of business activity; private and public sectors; government impact of business; forms of business organization; business costs and revenue; business accounting; cash flow planning; financing business activity; organizational structure; managing a business; communication within business; why work?
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